Intro

SEO can feel like quicksand. You’ve got keywords, but turning them into content that ranks—and actually helps readers—is the hard part. The upside: with the right ChatGPT SEO prompts, AI can act like a behind-the-scenes strategist. Give it clear instructions and it will surface long-tails, structure outlines, draft FAQs, and even shape featured-snippet answers. You still need human judgment for accuracy and brand voice, but prompts turn the blank page into a head start.

Below are 21 copy-and-paste prompts (with short examples) to speed up research, planning, and optimization—without sacrificing quality. Use them as building blocks, then refine.

Why Use ChatGPT for SEO?

• Accelerates research, outlines, and first drafts.

• Surfaces semantic entities and adjacent topics you might miss.

• Produces concise answers suited for snippets and AI overviews.

• Complements (not replaces) your SEO tools and editorial judgment. Google for Developers

How to Write Effective SEO Prompts

• Be explicit about keyword, audience, intent, and output format.

• Set voice/tone rules (conversational, active voice, grade level).

• Ask for structures (H1/H2/H3), not just “a blog post.”

• Treat results as drafts; fact-check and make them your own. Google for Developers

21 ChatGPT SEO Prompts You Can Use

1. Keyword Research (by Intent)

Prompt

Generate a list of long-tail keywords for [primary keyword]

Example

For “AI consultant,” you’ll see groupings like “what does an AI consultant do” (informational) vs. “hire AI consultant” (transactional).

2. SERP-Matched Blog Outline

Prompt

Create an H1/H2/H3 outline for [topic]

Example

For “AI business ideas,” expects H2 clusters (validation, pricing, tools, case studies).

3. Title Tags Under 60 Characters

Prompt

Write 5 title tags ≤60 characters that include the keyword “[X]

Example

“21 ChatGPT SEO Prompts That Actually Work”

4. Meta Descriptions ≤155 Characters

Prompt

Write 3 meta descriptions ≤155 characters for [topic]. Include “[keyword]

Example

“Use these 21 ChatGPT SEO prompts to research keywords, outline posts, and win snippets.”

5. Featured Snippet (Definition)

Prompt

Write a 35–45 word answer to: “[question]

Example

“What is AI consulting?” → one tight, glossary-style paragraph. Google for Developers

6. People Also Ask Harvest

Prompt

List 10 “People Also Ask”-style questions users might ask about [keyword]

Example

For “AI freelancer”: earnings, skills, tools, timeline, proof of work.

7. Semantic Entity Expansion

Prompt

List related entities, concepts, and adjacent keywords for a comprehensive article on [topic]

Example

For “SEO with AI”: E-E-A-T, internal links, schema, AI overviews, content refresh cadence. Google for Developers

8. Competitor Gap Ideas

Prompt

Given my site covers [topics you already have], suggest 10 content gaps competitors cover for “[keyword]

9. Content Refresh Audit (2025)

Prompt

Review this article [paste text]

Example

Recommend swapping outdated stats, adding an “Alternatives” H2, and inserting two internal links. Google for Developers+1

10. Internal Linking Map

Prompt

For a draft about [topic]

Example

Anchors like “AI consultant salary trends” → your salary page. Google for Developers

11. Heading Optimization (Natural Keywording)

Prompt

Rewrite these H2s/H3s to include “[keyword]

12. FAQ Copy (Schema-Ready)

Prompt

Write 4 concise FAQ Q&As for [topic]

Example

Google may or may not show rich results even when marked up. Google for Developers

13. Outline Expansion (Skimmable)

Prompt

Expand this outline [paste]

14. Image Alt Text (Descriptive, Not Spammy)

Prompt

Write descriptive, human-sounding alt text for 6 images in an article about [topic]

15. Contrarian/Unexpected Angles

Prompt

Suggest 5 non-obvious angles for a post on [topic]

16. Comparison Table (SERP Feature Friendly)

Prompt

Draft a simple comparison table for [X vs Y]

Example

“ChatGPT vs Claude for SEO workflows.”

17. Readability Pass (Grade 8)

Prompt

Rewrite this paragraph at Grade 8 reading level while preserving key terms: [paste text]

18. CTA Variations (Soft, Natural)

Prompt

Write 5 soft CTAs for a blog about [topic]

19. LEO (Answer-Engine) Optimization

Prompt

Rewrite this intro to answer “[primary question]

Example

Helps both readers and AI overviews find a crisp answer. Google for Developers

20. Multi-Keyword, One Narrative

Prompt

Create an outline that naturally targets [keyword 1], [keyword 2], and [keyword 3]

21. Post-Publish Enhancements Checklist

Prompt

Give me a post-publish SEO checklist for [topic]

Example

Puts quality and discoverability steps in one place. Google for Developers

Best Practices for Using ChatGPT in SEO

• AI is allowed: Google cares that content is helpful, not who or what wrote it. Avoid scaled spam and focus on people-first value. Google for Developers+2Google for Developers+2

• Edit everything: Fact-check stats, add proprietary insights, and align to brand voice.

• Measure & iterate: Track ranking/CTR, refine prompts, and refresh content over time. Google for Developers

FAQs

What are ChatGPT SEO prompts?

They’re structured instructions that tell ChatGPT exactly what to produce (outline, FAQs, snippet copy), aligned to a keyword and intent.

Is AI-generated content OK with Google?

Yes—Google rewards helpful, original content regardless of how it’s produced. Avoid manipulative “scaled content abuse.” Google for Developers+1

Do I still need SEO tools?

Yes. Use tools for data (volume, difficulty, competitors) and ChatGPT for speed, structure, and ideation.

Should I add FAQ schema to every page?

Only where it makes sense. Markup doesn’t guarantee a rich result, and it should reflect on-page content users actually need. Google for Developers

Call to Action

Want to turn prompts like these into real client work? Stack helps ambitious professionals launch AI consulting practices—fast. If you’re serious about building a premium, useful service, we’d love to help.